LOGO DESIGN
This project involved the redesign of the Logo for Uniting Streams, an informal network of researchers in all aspects of global health.
The organization presented a design direction that required refinement.
The briefing and evaluation of the organization were translated into a list of wishes and requirements. Various ideas and concepts were developed, including some refreshing options. The goal was to stimulate new insights and opinions, push boundaries and fully comprehend their needs. A few feedback sessions, as well as color and font studies, led to the final design.