PACKAGING DESIGN – 2010
In the 21st century; men are more open to shopping, using daily facial cream and expressing their needs and feelings.
This shift in behavior and interest has created a demand for a chocolate brand tailored for men: Bonhomme.
Bonhomme represents sophistication and elegance, allowing men to enjoy chocolate without any sense of judgment.
To promote the brand, I designed a sample package that captures the essence and identity of the new brand.
